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Pos+Packaging /

HERDADE DO OLIVAL

Packaging

TASK

Label Development for a food product

Pos+Packaging  

Packaging Desing Label Development

Client

PANEGARA

CHALLENGE

A solution integrated in the existing portfolio.

Design a label for an existing brand, in line with the rest of their portfolio.

Focusing on a clean solution, that could differentiate the product in-store and on the shelves.



SOLUTION

Minimal footprint using the container's transparency.

The aim was to reduce the label to its minimal impact, giving way to the transparent jar displaying the product.

Aligning ourselves with the brand image, we developed a label solution that integrates the product's shape and gives space for both brand and product to live side by side without anyone imposing on the other.