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Events+Exhibitions /

BACARDI TRADE SHOW

On-Trade Brand activation

TASK

Designing and producing the annual trade show event materials.

Events+Exhibition  

Concept, Floorplan Design Production of all supports and materials.

Client

BACARDI - MARTINI

CHALLENGE

A blank canvas.

Algarve Trade Show gathers the main beverage brands in a single location for a week filled with the new products that this industry is bringing to the market.

The location was bare of any decor, and it was up to us to bring Bacardi's products to life.


SOLUTION

A stimulating experience.

An immersive experience was designed to envelop visitors in the Bcaradi world. Using modular solutions and decorative components, we developed a range of materials that can be used in various locations both in OFF and ON-TRADE contexts.